You know, like Generation Smith or Generation Doe (But Jones sounds better and has many more meanings).
Between the personality extremes of the Boomers' idealism and the Xers' cynicism lies our more balanced mainstream "Jones" character.
To "get it", you need a postmodern sensibility: that swirl of irony, deconstruction and pastiche that our generation's coming of age in the 70s fueled from the margins to the malls.
"Jonesin'" is a hip, passionate slang word that means a strong craving for something or someone.
Our generation's popular culture since the 70s has been filled with this theme of craving, unrequited love, and perseverance. Here's just a few examples:
Originally, "jones" was an obscure, narrow slang word. It was our generation that transformed it, in the 70s, into a much more widely used word with a broader meaning. Our music provides good illustration of our generation's history with this word: Love Jones (1972) : Billboard top ten hit written about, by, and for our generation. Performed by the Joneser high school band The Brighter Side of Darkness, it told of a Joneser teen's intense puppy love craving. [At least 16 other(not cover) songs titled "Love Jones" appeared during our era]. Basketball Jones (1973) : Cheech and Chong parody of the previous year's "Love Jones", it described another kid our age jonesin', this time to shoot hoops. We made this song so popular it was made into a cartoon for us. Mr. Jones : A string of songs with this metaphorical title appeared, including versions by: Psychedelic Furs ('87), Talking Heads ('89), and Counting Crows (4of the 5 band members are Jonesers) ('93) Numerous other "jones" songs during our era, including: Peter's Jones ('72) (It's gonna take some time to make you mine/but my jones can't wait/it hurts to hesitate) I Got a Jones on you, Baby ('77) (I can't kick this habit I have for you) Jones Crusher ('79) (My baby's got jones crushin' love…that little girl's got the jones)
"Generation Jones" has an ironic, cool, postmodern feel to it.
Our young hearts were politically stoked as children being formed during the 60s. We grew up watching the collective bonding and power of generational political activism in the Boomers ahead of us. Many of us looked forward to our turn in the 70s, an opportunity that never arrived.
As Jonesers were being born, the country was undergoing its own rebirth; with 90s hindsight, John F. Kennedy's 1961 inaugural reference to the "passing of the torch to a new generation" takes on added meaning.
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